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The Affinity Series paved the way for the subsequent great success of Squier instrument/amp/accessory packages, such as the Strat Pak and Bass Pak, that provided aspiring musicians with everything they need to enter the world of amplified music in a single all-in-one purchase (usually by mom or dad).Fender had previously experimented with "holiday bundles," but the Squier package concept proved wildly successful, putting a new generation of young musicians on a path to making music.Next came the existing Standard Series, and at the top of the line were the new Pro Tone models, fine instruments with special touches (aged plastic parts, shell pickguards, painted headcaps, etc.) that appealed to the growing number of Squier players who preferred to upgrade their instruments with after-market parts.Higher-end options such as transparent finishes on ash bodies and gold hardware began to drive Squier prices up and elevate the brand perhaps a bit too close to Fender and Fender Japan during this brief era.
The series included Stratocaster, Telecaster and Precision bass models, and three Bullet® models—affordable entry-level instruments combining Stratocaster-style body shapes with Telecaster necks in triple-single-coil or dual-humbucking pickup versions, plus a split-pickup bass with a Telecaster-style headstock. The Squier Standard Series, introduced in the mid-1980s, was based on the original vintage models, but with more up-to-date features (likely mirroring design evolution and standardization at big brother Fender).The promise of a new, revitalized Fender dawned in the early 1980s as the dismal CBS era wound down, and concerned Fender officials noted the abundance of Japanese guitar makers who were blatantly copying—in some cases cloning—original vintage Fender designs with great accuracy and low costs, albeit with some occasionally bizarre details.In one particularly galling instance, for example, one manufacturer used headstock logos closely resembling those of original pre-CBS Fender guitars, but using the words "Tokai" (with a large backward uncrossed "F"), "Springy Sound" instead of "Stratocaster," "Breezy Sound" instead of "Telecaster," "Oldies but Goldies" instead of "Original Contour Body" and —the last straw— "This is the exact replica of the good old Strat" instead of "Fender Musical Instruments" in small print below the main logo. Fender acted by setting up its own official Japanese manufacturing operation, Fender Japan, in March 1982. S.-Japanese venture, Fender Japan produced guitars with material and technical support from Fender's U. facilities; Japanese manufacturing facilities even included factories that had been producing the aforementioned Fender copies. To maintain and control costs over the years, Squier instruments have been produced in several nations, including Japan, Korea, India, China, Indonesia and Mexico. He moved to Boston in 1881, where he built and repaired violins with his son, Victor Carroll (V. To this day, their violins are noted for their exceptional varnishes, and they command high prices as fine examples of early U. In the 1930s, Squier began making strings for the era's new electric instruments; the company also sold pianos, radios and phonograph records until divesting itself of all string-related products in 1961. Squier Company became an official original equipment manufacturer for Fender in 1963, and Fender bought the V. Squier string company in early 1965 shortly before Fender itself was bought by CBS in May of that year. When Squier versions of these instruments appeared, demand for them as the "official" cost-conscious alternatives was immediate, and a brand name was reborn. B." Squier, a young English immigrant who arrived in Battle Creek, Mich., in the latter part of the 19th century, was a farmer and shoemaker who had learned the fine European art of violin making. Squier violin, banjo and guitar strings became well known nationwide and were especially popular among students because of their reasonable price.